Category: e-commerce

November 15 2018
shopping-cart-abandon

Offer free delivery: It’s the biggest incentive for customers today to shop from you

Shopping-cart abandonment is a massive problem for online retailers so taking steps to avoid that trend and converting your e-shop visitors could pay massive dividends. Taking statistics from 29 different studies, the Baymard Institute, have estimated that around 68% of online shopping carts are abandoned. Delivery options play a pivotal role in an online shopper’s decision of where to spend their hard-earned cash.

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